Job description
We are looking for a part-time (30.4 hours per week), creative and driven Junior Marketing Executive who is ready to start their marketing career in the hospitality industry. This is an ideal first marketing role for someone eager to gain hands-on experience and grow within a dynamic hotel environment. In this entry-level position, you will support a variety of marketing activities across both hotel properties and their F&B outlets. You will work closely with the Cluster Marketing Manager, contributing to campaigns, content, communications, and partnerships that bring our brands to life. This job falls into the scale 5 of horeca salary scale table. About us: Welcome to Crowne Plaza Amsterdam – South and voco® The Hague, two distinct IHG Hotels where you'll experience the best of both worlds. At Crowne Plaza Amsterdam – South, business meets comfort in the lively Zuidas district, with 207 rooms, 7 meeting venues, and vibrant spots like De Japanner Zuid and the Manhattan Lounge-Bar. At voco® The Hague, an iconic former bank building has been transformed into a stylish hotel with 204 elegant rooms and a warm, welcoming team. Together, these two hotels offer the perfect place to learn, grow, and connect within the IHG Hotels & Resorts family. Your day to day: 

• Write and publish engaging blog posts about local events, city happenings, and hotel offerings  

• Draft and distribute press releases for hotel news, promotions, and announcements  

• Execute email marketing campaigns and newsletters for guests and partners  

• Support OTA (Online Travel Agency) management and third-party platform partnerships  

• Assist with promotional campaigns to drive direct bookings and F&B revenue  

• Coordinate with local press and media for coverage and partnerships  

• Support loyalty app promotions and campaigns  

• Update website content to ensure accuracy and relevance  

• Manage guest communication touchpoints across the properties (elevators, TV screens, in-room materials)  

• Support internal communications about new offerings and updates  

• Assist with marketing collateral for hotel services and events  

• Coordinate marketing support for F&B events and activations  

• Handle ad-hoc marketing requests and quick-turnaround projects  

Job Requirements: 

• Bachelor's degree in marketing, Communications, or a related field  

• Marketing experience preferred in Hospitality or F&B   

• Copywriting skills with the ability to adapt tone across different channels  

• Experience with Canva for content management and design  

• Experience with email marketing platforms  

• Understanding of online booking platforms and the guest journey  

• Creative mindset with a strong eye for brand consistency  

• Ability to manage multiple projects and meet deadlines  

• Excellent written communication skills in English  

Nice to have: 

• Experience with hospitality booking systems  

• Knowledge of local tourism and destination marketing  

• Dutch language skills  

• Photography and video editing skills  

• Understanding of influencer marketing best practices  

• Familiarity with Google Analytics and social media insights  

Job requirements
At Crowne Plaza Amsterdam – South and voco® The Hague, we make sure you feel right at home with: 

• Employee discount for all 6000+ IHG hotels worldwide 

• Friends & family rates to share with your loved ones 

• Travel allowance based on commuting distance 

• A paid day off for volunteering 

• Homemade lunch or dinner during working hours 

• Opportunities for personal development, training, and coaching 

• A CultuurWerkt!/Alleo account for discounts on theatre, cinema, and more 

• A discount on ClassPass 

• Discount on collective health insurance 

• For your birthday: choose between a paid day off or a voucher 

• An In-House Experience including breakfast, dinner, and drinks 

• A fun, international team that values teamwork, laughter, and growth 

• Regular staff events, parties, and departmental outings 

• Access to IHG's myWellbeing program, supporting your lifestyle, health, and career development 

Organisation
About us: voco™ hotels“At the heart of every great stay is a great host.”
At voco™, we've created a new hotel brand that gives people a different choice. Hotels to count on but different enough to be fun. Unstuffy hotels, where people feel comfortable to relax, and just get on with relaxing. Our new family of hotels are connected by their own sense of style and individual character – and that's something we make the most of. Finding the perfect mix of reliability and new experiences. Because we believe that when you respect individuality life gets interesting.
Part of the IHG® family, you can rely on a uniquely voco™ experience every stay, but with some of the extra advantages that come with being part of IHG. Such as the benefits of the IHG Rewards Club, one of the world's largest loyalty programmes. Just as friendly to the environment we look after the planet with the same care as we look after our guests. So you can relax knowing that everything from your super comfy bed to the ingredients on our menu is designed to reduce our environmental impact.
We're looking for people with as much character as our unique new lifestyle hotels. If you love looking after people and hate stuffy service, you'll be right at home at voco™. Start a different kind of career as part of IHG's family of 17 global brands and 5,500+ hotels around the world.
About us: voco® The HagueA modernist urban home for the overseas explorer: voco® The Hague, where quintessential Dutch design and our unstuffy style come together in the city centre of The Hague.Based in the Royal Quarter, this beautiful former bank building has the city's shops, museum and heritage locations as well as the embassy quarter and Peace Palace within walking distance. By taking the tram in front of the hotel, you will find yourself at the central station in 9 min or at the seaside within 15 min.Our welcoming guest rooms offer thoughtful voco™ touches with quality bedding and eco-friendly upscale amenities.Catch up over local dishes in Botanica garden kitchen & bar, discover drinks inspired by the Dutch Sea explorations from Ultramarijn wonderbar or hang out in our garden terrace to enjoy the voco™ life. With 2 boardrooms, a versatile work play area and a below ground private bar you will find various locations to meet, gather or celebrate.

Offer
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Ref.nr.:174463 - RT196309611